An audiogram is a shareable, visual version of an audio file. It’s a short, branded promotional video for a podcast that you see on social media. In other words, an audiogram is a file containing graphic design, an animated audio waveform and captions so that users can see what they’re listening to. Many podcasts use these short videos to promote their shows and brand.
These days, everyone’s got their earbuds in. On the subway, during exercise, while doing chores around the house. Audio consumption is booming, and evolving beyond the talk radio style of most podcasts to expand into the fictional territory of audiobooks. This might well be the start of the immersive audiobook revolution.