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Toy Business Unboxed
Welcome to "Toy Business Unboxed," the podcast where we unravel the secrets of the toy industry! Join us as we delve into the world of toy design, marketing, manufacturing, and retail. In each episode, we'll unbox the latest trends, strategies, and challenges faced by toy professionals. From insightful interviews with industry veterans to deep dives into market analytics and creative brainstorming sessions, this podcast is your go-to resource for all things toy business. Ideal for inventors, entrepreneurs, or anyone fascinated by toy creation, "Toy Business Unboxed" reveals the stories behind captivating toys. Join us to learn how imaginative concepts become market hits!
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Unleashing Board Game Passion
In our episode of Toy Business Unboxed, we're thrilled to be joined by Ori, also known as the Kickstarter video guy and founder of Kagan Production. Ori shares his unique journey from a film enthusiast in Israel to a prominent figure in the board game industry, responsible for successful Kickstarter campaigns that have raised over $27 million. He discusses the importance of storytelling in creating compelling video content for campaigns and dives deep into his process of identifying a game's unique qualities and its 'super fan.' Ori also emphasizes the significance of pre-launch strategies and building a strong community to ensure crowdfunding success. Tune in to uncover the vital steps and insider tips from a seasoned expert that can transform your product launch into a phenomenal success story.
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