Compliance and Testing expert insights with 40 Year Veteran Norman Aronowitz

In our episode of Toy Business Unboxed, we sat down with a special guest Norman, a seasoned professional with over 40 years in the toy industry, as we explore the intricacies of toy safety and compliance. Norman shares valuable insights from his extensive career, from toy testing to the specific regulations enforced by bodies like the CPSC. Learn about the importance of rigorous testing for different age groups, challenges in meeting compliance standards, and effective strategies for navigating product regulations on platforms like Amazon. This episode is packed with essential advice for any toy entrepreneur looking to ensure their products are safe and compliant across global markets!

00:00 Introduction to Toy Business Unboxed

00:42 Meet Norman: A Toy Industry Veteran

01:30 Norman's Journey in Toy Testing

03:21 Understanding U.S. Toy Compliance

06:37 International Toy Testing: Focus on Japan

08:48 Common Challenges in Toy Compliance

13:56 Cost-Effective Toy Testing Strategies

16:24 Navigating Amazon's Product Compliance

16:51 Amazon's Testing Requirements

18:25 Navigating Amazon's Compliance Challenges

19:25 Working with Toy Launch for Amazon Approval

22:20 Lab Testing Process for New Toy Companies

24:22 Choosing Between US and China Labs

26:53 Sourcing and Testing in Mexico

28:52 Final Advice for Toy Entrepreneurs

31:40 Contact Information and Closing Remarks